Sunday 2 January 2011

Research And Creating The Poster

Firstly we are going top do some further research into movie posters to get a better understanding the codes and conventions typical movie posters. For our poster it is important that we include all the conventions so that it looks professional and is instantly recognisable as a poster.


Requiem for a dream is a very similar genre to what we hope to achieve and therefore it is a good poster to view. I like the two large pictures involved here as it does not give the film away at all. However this poster could be seen as quite cheap as the two pictures are actually screenshots from the film. This does not show too much creativity, however the poster is effective. The poster has all the actors and the directors name on it and most importantly the film title in a large font so that it can be easily read.




I think these two posters are effective as they are minimalistic at to the point. the posters feature the two main characters in the film and it does not give the story away. The different posters are very effective as it gives the variety and people aren't going to be bored of the same poster. They both show the actor/actress' names and the poster on the right also contains the tag line "Everyone wants to be found" which gives the viewer slightly more information relating to the story which leaves the guessing.


I think this poster is effective on many levels. firstly the use of concentric circles around the astronaut relates closely to the title "Moon". The poster keeps the story from the audience well however after watching the film the poster has more relevance. Sam Rockwell's character is very small on the poster, this may be because he feels isolated and alone on the film the same can be said about the black space around the edge.

After looking at these posters and others earlier in the blog, it seems that the most effective posters are those which are quite simple. We have put together an idea for our poster which was made by  Tom. However this is not the final design:


Our first attempt at a poster wasn't bad however it did not look professional and received lots of audience feedback about it being to busy which we agree with. we wanted to keep the digital font as this represented the time 19:22 which is highly relevant to our film. After some criticisms we decided to create a new poster taking into account our feedback.

This is what we created:

This poster has improved from the last on as it looks less busy but still has the Digital font. We have also chosen to highlight the title in red to make it stand out. We showed this to our audience and received some further audience feedback saying that the poster was a bit boring and needed something extra. We then decided to have more information at the bottom and the creators and actors names at the top. We also added a chemical formula for Korsakoffs psychosis to make the poster look more interesting. We also decided o take numbers 19:23 and 19:24 out of the poster as they were bigger than the title and took away from it. Like the Lost In Translation poster we also decided to add a tag line to our film to reveal slightly more to the audience.

This is our final poster:

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